Shira Stember

COO, Snickerdoodle Labs
Shira Stember is Chief Operating Officer at Snickerdoodle Labs, a company that is using blockchain technology to reimagine the relationship between people, brands, and data. Before joining Snickerdoodle Labs, she was the Senior Vice President of Brand Innovation at the global bank, Citi. She is an experienced brand innovator and problem-solver with a demonstrated history of excellence working in the financial services industry. Shira is skilled in Web3 and blockchain technology, brand strategy, culture & engagement, values-based leadership, marketing, communications and partnership management.
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Web3: Where Should You Start?

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Description
A lot of companies right now are wondering: How can companies experiment with or fold Web3 ideas into their services to stay relevant? Shira Stember, Web3 insider and COO of Snickerdoodle Labs — a company that is using blockchain technology to build a platform to reimagine the relationships between people, brands, and data — recommends asking these questions to your team to figure out your path to onboard to Web3.
Suggested Questions
Types of Insights

Pros and cons to experimenting in Web3

Web3 experiments for your business to try

Ways your corporate vision aligns with Web3 ethos

How competitors are using Web3

Collaborate without groupthink