Alexandra Wilkis Wilson
Entrepreneur and co-founder, Clerisy, Gilt Groupe, GlamSquad
Alexandra Wilkis Wilson is one of the most prolific and active entrepreneurs in the intersection of fashion and tech. In 2020, Wilkis Wilson co-founded her latest company, the growth equity firm Clerisy, where she also serves as a managing partner. Previously, she was the co-founder and former CEO of innovative beauty and fashion companies GlamSquad and Fitz, as well as the co-founder the Gilt Groupe and former Chief Merchandising Officer of its fashion and lifestyle flash sale site Gilt.com.
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Flight Template Series: Intrapreneurship: Build a Consumer Brand in a Legacy Company
Validate an Intrapreneurship Idea
Categories
Description
Once you have identified innovative ideas to push your organization forward, it’s important to vet these ideas for viability, brand alignment, and market fit. Delving further into the proposal to determine the validity will ensure that you move forward with the best ideas that fit your innovation goals and the needs of your customer. This flight will also help you determine next steps and identify champions within the organization who can help you bring these ideas to life.
Suggested Questions
Types of Insights
Deeper insights into the viability and market fit for potential new products sparked by an intrapreneurship brainstorm