Emily McDonald
Founder & CEO, The Stylist LA
Emily McDonald is the founder and President of The Stylist LA, a modern, sustainable fashion company that allows customers, most of whom are millennial and Gen Z women, to rent and return clothes from their favorite brands. Since 2014, McDonald has grown her business from an innovative idea to a nationwide company with two brick-and-mortar showrooms in Los Angeles and San Francisco.
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We addressed questions and concerns in a hyper-focused manner and shortened follow-up meetings. Ultimately the big launch was a success
Pre-Launch Check-In
Categories
Description
A great launch can be your brand’s key to booming success—and a faulty one can set your company back months. Emily McDonald, founder & CEO of The Stylist LA, first created this flight just before a major product transition and launch, which her team then successfully executed with ease. Before your next big launch, run this flight with your entire team to ensure alignment, manage priorities, and set expectations for the coming weeks.
Suggested Questions
Types of Insights
Blind spots and opportunities for success as you approach launch day
A clear measure of your team’s alignment and morale surrounding the launch