Alexandra Wilkis Wilson
Entrepreneur and co-founder, Clerisy, Gilt Groupe, GlamSquad
Alexandra Wilkis Wilson is one of the most prolific and active entrepreneurs in the intersection of fashion and tech. In 2020, Wilkis Wilson co-founded her latest company, the growth equity firm Clerisy, where she also serves as a managing partner. Previously, she was the co-founder and former CEO of innovative beauty and fashion companies GlamSquad and Fitz, as well as the co-founder the Gilt Groupe and former Chief Merchandising Officer of its fashion and lifestyle flash sale site Gilt.com.
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Flight Template Series: Build Your Consumer Strategy
Market Research: Product/Service Usability
Categories
Description
Getting opinions and feedback directly from consumers about their interest in your product or service is a crucial part of market research. Use this template to help you engage customers to determine the usability of your product as well as offer insight into what would drive them to recommend this product.
Suggested Questions
Types of Insights
Product feedback direct from active customers
Insight into where your customers position your product in the market
Reasons a customer would or would not recommend your product